The pop up nature of this project… The fact that it actually pops up and folds down is something I really want to create but in a high fashion retail way… It would also need to be weather proof as we tend to be ‘blessed’ with lots of rain in this country… So cardboard is out of the question for this!… Unless it is treated in some way of course…
Watch the design in action at http://vimeo.com/4197108
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